Store Blog

New Balance Grey Day 2022

For this year’s annual “Grey Day” celebrations, New Balance pays tribute to the signature colourway the brand is known for and we have a duo of tonal heritage models. The now available “Grey Day” pack includes the 327 and XC-72 silhouettes which are introduced under the campaign moniker “Worn by anyone,” highlighting the versatility and forward-thinking nature of the sneakers.
Leading the collection is the New Balance 327, which was first popularized in 2020 via Charaf Tajer’s Casablanca collaboration. The sneakers arrive in mesh and suede uppers with an oversized metallic silver “N” logo running across the laterals. A widened white geometric midsole and black traction outsoles complete the pairs.
Rounding out the collection is the rugged XC-72 silhouette which draws inspiration from the world racing and concept cars from the ’70s. The streamlined design incorporates a heavily texturized outsole that extends over the mudguard and tire-like overlays across the heel counter.
The two silhouettes feature bright green insoles that indicate their involvement in New Balance’s newly established Green Leaf Standard. The initiative highlights the use of environmentally preferred materials with uppers featuring more than 50 percent recycled or organic materials.
“The goal was to represent the full spectrum of warm and cool greys while incorporating some more sustainable materials,” said NB product manager, Paul Kaseumsouk in a statement. “They’re inspired by the past but not bound by its limitations.”

Introducing Goldwin

Goldwin has been making highly designed and functional sportswear for over 50 years. The brand traces its roots to 1951 in a small knit fabric factory in Japan's Toyama Prefecture. Ever since, the outerwear experts have been the leaders in form-meets-function ski and outdoor gear. 
Goldwin's products, ranging from high performance skiwear, lifestyle apparel, activewear and outdoor apparel, follow a distinct design philosophy that emphasizes thoughtfulness and an uncompromising attention to detail and emphasis on durability.
Today, Goldwin has perfected sportswear and increased its use of technology to make gear that can brave the elements. Goldwin integrates the practicality, comfort and usability of outdoor gear with simple and elevated designs that never look out of place — whether out on the mountain or running errands in the city.

Momotaro 15 Year Anniversary Collection (+ Fade Pics)

To commemorate fifteen years of dedication to sincere craft and honest labour, MOMOTARO have produced a stellar 15 year anniversary collection, featuring a Type II Jacket and 15.7oz Narrow Tapered Denim. Packed with meticulous details, the MOMOTARO 15th year anniversary collection updates the signature MOMOTARO leather patch with certain design elements, in order to pay homage to their decade and half of working with Selvedge denim.  

Custom milled specifically for this 15th year anniversary collection, the 15.7oz. broken twill denim is MOMOTARO's first foray into the rarest denim twill, not following either the right hand or left hand rules of denim twill construction. Soft right out the box, the unique weave is woven with a right twill and a left twill side by side at a fixed width. This weave method prevents the denim from twisting. Since the uneven thread is used, the whiteness visible on the surface is not constant, so the colour fades uniquely...looking bright blue.

The proprietary Selvedge features a two-tone gold & pink Selvedge ID with custom print jacquard liner on the double pocket flaps and pocket bags. The deerskin leather patch is indigo dyed and features the classic MOMOTARO logo with "15th" in gold foil printing. Gold brass buttons features custom 15th anniversary embossing while each pair will ship with a canvas bag and a custom-made bandana. 


 The fade pictures below are a result of wearing the denim jacket five days a week for six months. Washed twice.