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Every season, Battenwear comes up with a short phrase to sum up the feeling of their newest collection. For the Battenwear Spring/Summer 2021 collection, they have chosen "hidden paradise" as their motto. This collection is the sum whole of what we can't wait to wear on our next adventure. As they've picked fabrics and reworked shapes, they've escaped into this collection, mentally walking down a tropical beach on the way to a torch lit dinner, or sitting dazed and listening to live music in a park, or eating family style in a meadow under a foreign sky with new friends.
In addition to many returning favorites like the Local Shorts, Five Pocket Island Shirt and caps, in fresh colors and fabrics that we're really excited about, there is also a brand new made in Japan capsule.
Why made in Japan? One of the things we love the most, no matter the design medium, is finding surprisingly good combinations between things that otherwise don't seem like they should go together. In this case, the roughness of traditional American outerwear and the precision of Japanese textiles and sewing. We have in this season the Beach tee which is an ultra comfy American-style boxy tee in a fine tooth Japanese terry cloth.
We are very pleased to share this vacation of a collection with you. And we look forward to hearing about the adventures you take it on and vice versa. See you on the beach!
The Battenwear Fall/Winter 2020 collection is made for today’s tribe of global travelers. At this start of a new decade, never before in history have people been able to jump so casually between time zones and continents (COVID-19 restrictions aside =), coast to coast, east to west and back again. Building travel-ready components into their clothing and accessories has always been a particular pleasure for the folks at Battenwear - making the perfect pocket for a metro card or passport, creating items that pack up small, and finding ways to make practical, weather proof jackets look “night on the town” ready so that you only have to pack one piece of outerwear in your suitcase.
Once Battenwear opened their second office in Topanga, CA in 2017, and started commuting between NYC and LA, their focus on travel-ready gear began to sharpen even further. The FW20 Battenwear collection has many travel-ready touchpoints. Highlights include the Waist Pouch, our long-time favorite Scout Anorak Jacket, and pants like the Active Lazy and Bouldering Pants which customers tell us are ideal for navigating airports and train stations.
In their frequent travels across the country, from old stomping grounds to new and back, they have found that they also have become travelers through time, at least in spirit. They look back in order to plan forward, anticipating what is around the next corner while appreciating of what was around the last. This mindfulness of tradition and the history is reflected in their designs. Each item they make feels familiar to their customers because it is reminiscent of the gear they saw their parents wearing when they were children, or that they themselves wore at a younger age (or coveted from catalogs). More importantly, their designs are not simply retro-looking, but also uniquely contemporary in construction and fabrication. They never just copy old designs. They take ideas from the past, mix them together and reinterpret them, making fresh-feeling gear suited to today’s discerning city dweller.
Battenwear is pleased to present its Fall/Winter 2020 collection in anticipation of many adventures to come, and in hopes that both their hindsight and foresight will be 20/20 this decade and beyond.
